Most likely, you have seen a lot of guidelines for e-commerce SEO.
Most likely, they look like rocket science. Every new product page in your direct store should be SEO optimized based on these rules and guidelines - stay
tuned!
But that doesn't mean you should leave this area unattended. Believe us, you can easily optimize your outlets with your hands!
In this article, we will try to explain difficult things with simple words so that you won't fight SEO anymore. Don't be shy in the comments section to ask us
questions!
Why is e-commerce SEO important?
SEO or search engine optimization is critical to the direct sales business. The key to the success of your store is the buyer: the more visitors you attract
to the site, the more they buy, and the more profit you get.
So the question is, how do Internet users find your online store?
And this is the time when SEO comes into play.
Obviously, you can promote your direct store through social networks. Facebook and Instagram work like a miracle - you can learn about it from our own
experience and our customers' success stories.
But what do you do when you need to find something online? You found it on Google! You can view the first few pages, or even the second, not to mention the
third and more pages.
Therefore, as a
drop shipping companies store owner, you need to display your site on the search engine results page whenever possible. What can you do to achieve it?
E-commerce SEO in the preparatory stage
Ideally, your SEO work should start from the moment you decide to start a direct sales business.
We are talking about the niche choice now.
As you may recall, we have already introduced this aspect before. In short, you need to make sure that you are good for SEO. This is one of the most
important aspects of choosing a niche for the direct selling business because it
lays the foundation for everything you will do. If you have limited potential
for search engine optimization, then you will have a hard time trying to make
your store popular. So before you decide on a niche market, please study our
e-commerce SEO guide carefully!
E-commerce SEO is in the development stage
Again, you need to start thinking about e-commerce SEO in the initial stages of designing and developing your direct store.
The reason is that the better your site structure and organization, the easier it is for search engines to scan it. If you place the category page and
product page too far from the main page, it will:
Inappropriate search engines - they won't be able to access and scan these well-hidden pages, so you won't get such a high ranking;
Frustrate your store visitors - Typically, customers should not access any product pages from the main page for more than 3 clicks.
This means that the first step in developing a
wholesale caps future direct store is to consider its structure. Your website needs to be organized in a logical, clear and simple way.
