At the local box office Salakhein continues its success spree and is attracting a heavy rush on Eid in cinemas all over Punjab. There were a total of 7 new film releases on Eidul Fitr .
Two of them were Punjabi movies Wehshi Haseena starring Shaan and Saima and Billo Ghantagharia also starring Shaan and Saima (directed by Sangeeta).
The sole Urdu film was Syed Noor's Hum Aik Hain again starring Shaan and Saima. The remeianing three films were from Hollywood - The Day After Tomorrow, Van Helsing and Desperado 2.
Beside these new releases, Rashid Khawaja's Salakhain (produced by Khalil Rana starring Ahmad Butt and Zara Sheikh) was in continuation all over Punjab and Frontier provinces. A survey of the cine-trends show that on the first day of Eid, Wehshi Haseena was the front-runner and Salakhain followed with a big margin. On the second day, Salakhain became number one in terms of business and attracted cine-lovers to all theatres in Lahore screening the film. Some 35 percent of Salakhein's viewers were women, a record.
In addition to Urdu, Punjabi and English movies, 6 Pushto films were released in Peshawar. It is of great academic interest that Syed Noor's film Hum Aik Hein and Wehshi Hasina opened with Rs 100 ticket price but in the very second show, the price of Hum Aik Hein dropped to Rs75. Salakhain and Wehshi Haseena are both running at Rs 100 which also proves that ticket price was not a factor considered by cinegoers.
Indian actor Raj Babbar who was here in Lahore to attend the premiere of Salakehin had said that he was more than satisfied to see the film industries of the two countries at par with each other.
The film's music also marked a a significant improvement in the standards of Lollywood film music and one of its songs was sung by Indian singer Sonu Nigam.
STANDARD
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why upcoming big movie makers not releasing movies..on eid..or not announcing their movies date...because of salakhain is running..it's rubbish..how long will wait for next.
charizmatic
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bhai we have only few dts theaters for an example in karachi we have almost 4 to 5 dts cinemas right so one is showing salakhain other is showing hum aik hain(its not dts movie) and other two r showing english movies so where the hell the movies like tere bin jiya na jaye and pehla pehla pyar would release ???????
umair16
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how many screens do the cinema's have . . isit the only one . . cos here in the UK the cinema's have about 10 to 15 screens in one cinema so when the new movie comes they show it in 4 to 5 screens . . so they can release more than one movie.
MR NICE
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Every Cinema in Pakistan just has one screen. There is no concept of multi cineplexes in Pakistan except in karachi recently a new Cinema opened with 2 screens.
shaby
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lahore has a multiplex in fortress.
lahore has many shopping malls underconstruction and they all contain cinemas, so more multiplexes coming in lahore, but they will mostly show english films.
karachi also has a few malls with cinemas under construction, but lahore has many, so in 2/3 years it will have alot of nice cinemas,
MR NICE
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It will be interesting to see that 3 new English films were released on Eid after a long time and how did do at the box office. The problem with English films is that the pirated DVDs are released months in advance and when they do eventually do get released for the big screen no watches them.
We must get rid of piracy and improve the standard of Cinema halls in Pakistan if Cinema is going to survive in Pakistan because one of the biggest single reason why people don't come to Cinemas is the pathetic conditions that they are in.