In this discussion, before discussing the Strings, we first briefly discuss how environmental advertising works.
Before starting the discussion, we ask a few questions:
What is environmental advertising? Outdoor advertising, or so-called out-of-home
advertising, refers to any advertizing that occurs outside the home in a variety of ways that introduces goods or services.
What is the purpose of environmental advertising? Peripheral advertising is a common practice that gives the opportunity to product manufacturers or service providers to introduce their brand to the shopping malls before they enter the customer and push more customers.
What are media and advertising tools?
Advertising in any country is governed by the standard terms and regulations in many ways and includes any kind of tool that can take customers to you. In the following, we will examine each of these tools individually.
Advertising
billboards: Advertising billboards are large boards that are installed in urban squares or among highways, and the message contained therein is more difficult, and only a few words that can affect the viewer's mind and associate your brand with the viewer's mind. Slow on it
Promotional Stalls: A promotional stadium that is placed in indoor environments such as exhibition stands, stores, shopping malls, hotels and outdoor environments in front of shop windows and passages, and according to its application, it has three shapes Exhibition stand, Standshop and Promotional styles are being produced and displayed to the general public.
Lumphost Banner: A type of rectangular structure in a dimension of one in three meters, which is provided for the installation of advertising cloth, and this type of structure is available in two-sided and four-faced form.
City TV: A massive
LED map that can be implemented online and offline, and is featured in top-notch places. You can turn your customers around by renting a city tv and making attractive clips of how to deliver services.
Billboards: These boards have many shapes and methods, such as a chalcoln board, a stack of panels, a highlight board, a composite panel, a wooden panel, a flexi panel, a lightbox, a neon panel and an LED panel, according to the customer's taste and the place of the advertisement to be implemented. It can introduce your brand.
Advertising on the body of cars: This method has been added to advertising methods for many years and is usually implemented on public transport buses.
Promotional Knobs: Another effective advertising tool that embeds on the handles of the bus and metro wagon.
3D stickers are three-dimensional advertising stickers on the floor of the street or walls that guide you to understanding the real space.
Advertising of aerial and pedestrian bridges and wall painting
Now, with the media and promotional tools we are brief, we are returning to our main theme, the Stringford.
What is a strabroad?
A type of sailboat or stand-up stands, in other words, a kind of propaganda that was first used by municipalities for information and cultural displays a few years ago, but is currently due to the rising billboard bill with Stringover Rental With a reasonable price, you can introduce your brand and service.
Promotional Strength Advertising:
This structure can be implemented in the size of 3 * 4 meters, which, given the actual dimensions of printing and installing the banner is 2.80 * 3.80 meters and its height from the ground is about 6 meters. In general, the straightener has two separate jaws and no jaws can be moved perpendicular to the structure. Only the lower jaw, due to the use of the screw system, can adjust the height up to 15 cm, and this feature adjusts The dimensions of the banner and the removal of wrinkles that play the main role of the mandibular springs. The four arms of the earrings that are placed on the sides of the stringer can restrain the banner on it from the sides and make the banner surface smooth and free of any wrinkles. There are also two underarm so that the technician can work during installation. It is placed on it.
What parts of the Strungford structure are?
Upper and down jaws to hold the banner steady
Embedded clips on the left and right to hold the banner firmly
The main pillar of the structure is in the middle
Plate and foundation foundation
The traffic ladder behind the structure
Use of promotional materials in several areas of advertising:
The ultimate goal is to advertise customer access and increase sales and business survival and brand empowerment. Certainly, every advertisement that is spreading in urban furniture will bring with it goals, business owners will also pursue goals by installing promotional stamps:
1) Branding campaign: Sometimes the goal of an advertisement, in addition to selling, is to create an inner sense in the audience and try to create an ad creative so that the audience wakes up by seeing or hearing the brand name or promotional product of that sense, that is, a single part The branding process. In general, advertisements are aimed at being close to the target audience and the promotional stamps can provide the opportunity to access your customers and audience as soon as possible and have a familiar name for them.
2) Sales promotion campaigns: In this way, it can be said that the majority of advertising is selling more products, and business owners can introduce their new goods to these brands, and the feature of the promotional stamps is the ability to quickly install and close advertising The target audience is.
3) Brand Reminder Campaigns: Some brands are sometimes introduced and pre-introduced, and are familiar to all audiences, but because each day the number of competitors increases and brand names that are not familiar to the brand name are advertised. They are dimmed and remorse so they should periodically use different advertising methods to publicize their brand and remind them to keep abreast of their memories. Promotional stamps can play this role properly due to the wide range and closeness to target audiences. At the same time, the price of a promotional sticker is more profitable than other media like billboards.
Advantages of Promotional Strings:
Stringford is a very robust structure and easily placed on it advertising, and in fact, fast installation is one of the most distinctive features of this advertising method.
The dimensions of the strawberry to the dimensions of the billboard advertising have made the structure easy to install and run anywhere.
Stringford's rent is much more affordable than renting billboards.
One of the other features of the advertising campaign is its lower visibility angle and in the eyes of drivers in the streets, which increases the effectiveness and effectiveness of this advertising medium because one of the main goals of an advertising medium is its rate of observation.
The breadth and number of stringer structures in the streets, squares, and passages represent the power of this advertising medium.
Advertising strings do not distort the appearance of urban space, and if properly installed, it will make the environment more beautiful.
Low risk because of the lightness and smallness of the structure
An alternative to the old and aging advertising structures that have spread across the city
Unconstrained visibility of urban space and ancient artifacts due to the small size of this advertising medium
Source of income for municipalities to exploit the city's vacant capacity for environmental advertising
Can be installed anywhere
Saving power due to less use of projector lamps
A convenient tool for public information in the city
