There is an ongoing debate

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There is an ongoing debate about web copy. Some say that it should be similar to direct mail copy. Others state that is should be written in
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Copyright 2005 Gary Glasscock

Gary Glasscock is a freelance copywriter specializing in writing effective web copy and direct mail copy. He
has studied under many of the current "great" copywriters as well as studying
many of the all-time great copywriters. As a result, he has developed a style
that is cumulative of all these influences. Gary's website is located at Age
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