Knowing how to increase views on YouTube is not anything , especially if we take into account that with a good number of views on our channel we can monetize the content and start earning money buying 5 youtube likes.
Whether it's creating advertisements on YouTube, offering subscription packages to your followers, or marketing your channel, creating content can become your main source of income . But for it to be profitable you must gain views on YouTube and position your channel very well.
Being the second largest search engine in the world, after Google, and the first most powerful for video, YouTube is an excellent window to take what you do to the world and obtain benefits for it.
In this article we will explain how to increase views on YouTube in a very simple way. We will give you a series of tips that will be very useful to get more views on YouTube without having to invent so much. We recommend you take out your notebook and start writing down each of our tips.
1. Create useful, fun and original content
One of the greatest truths of digital marketing is that content is king, so choosing a topic and having a novel or useful approach is the main thing to gain views on YouTube.
In some ways, we can say that to know how to increase views on YouTube, you must start by learning how to create content that is attractive and that wins the hearts of the public.
To achieve this, it is a good idea that you plan a content strategy in which you take into account the topics that are trending, and that you choose a specific niche for which to create videos.
In addition to earning views on YouTube, you should think about subscriptions, likes, and comments. That's why you should try to be creative and do things that make you stand out from others.
2. Study the tastes of your audience
If you have already chosen your market niche and know what type of content you could start creating, it is time for you to study your audience in depth and think about whether your approach will help you gain views on YouTube. Likewise, if you've already figured out what your audience wants to see, keep the channel consistent and don't try to cover too many topics.
To learn how to increase views on YouTube you must also understand how your users consume content and how the YouTube algorithm works . People usually watch the same type of videos every time they go to YouTube, and the algorithm recommends similar videos.
The idea is that you can always make the same type of videos and that the public thinks that you are a reference to learn about a particular topic . A construction tools channel may not be the best place to talk about art or conspiracies. If you create content on different topics to get more views on YouTube, try to have a common thread that unites them all and create playlists to separate the videos.
3. Position your videos on Google
To gain views on YouTube it is important that you learn how to position your content on Google. Having a video appear on the first page of Google results will help you reach a large number of people, especially if you are ranking for highly searched keywords.
If you do it right, there will be nothing as simple for you as increasing views on YouTube. The main thing is that you think about the keywords that people could search for on Google, and that those people have the intention of finding video to satisfy their search.
To do effective Keyword Research, use search engine predictions, search for keywords on Ubersuggest, and even check search intents in the Google browser. Choose a limited number of keywords with which you hope to gain views on YouTube and optimize all your content.
Alejandro Terbeck, professor of the YouTube Ads course: promote and monetize your videos, tells us some of the reasons why knowing how to increase views on YouTube can be so profitable:
“We have to take into account two fundamental things, since YouTube is a Google company, everything that is the advertising part is managed within a platform called Google Ads; and two, Google Ads includes different options for advertising in addition to YouTube, so in the medium term you can take advantage of it to run advertising campaigns in Gmail, by keywords, product catalogs, and banners to appear on other websites. The potential is enormous .”
4. Use a good title
As a user, you will have noticed that if a video does not catch your attention by its name, you will hardly watch it. Beyond Clickbait, which can be misleading and counterproductive, it is about thinking “If I were looking for this knowledge, what words would I put in the browser?”
To gain views on YouTube you must be very creative when writing the titles , since the number of users who are interested in seeing what you are offering in your videos will depend on it.
5. Don't forget to write an attractive description
One of the most effective positioning factors on all platforms are descriptions; In them we can communicate in a summary way what users will find in our content. If you want to get more views on YouTube, it is a good idea to use keywords that focus on users' search intent.
6. Optimize metadata
Maybe you haven't heard this name before, and you don't understand how increasing YouTube views relates to it. But the truth is that metadata is one of the most important parts of content optimization, and is crucial to gaining views on YouTube.
The most important metadata are the tags, and although they are an element that users will not see at any time, they are useful for the algorithm to help you have more views on YouTube . Particularly, because it helps him understand what your video is about.
But tags aren't the only metadata that can help you gain views on YouTube. The name you use for the file you upload to YouTube also plays an important role.
Something we don't always do is correctly name the files we upload to the platforms. To let search engines know exactly what your video is about, place a short description with words separated by hyphens. For example, for a recipe you could write: easy-christmas-food-recipe.mp4. This will allow search engines to choose your content for its efficiency in answering questions.
7. Design your miniatures very well
Regarding the thumbnail image that will be presented in the search results, make sure it is impressive, pleasant and of good quality. If possible, place short, attractive text with high contrast so that it is visible and stands out among the other options.
Who knew that to know how to increase views on YouTube you would have to learn graphic design?
Thumbnails help you improve your CTR, so you can gain views on YouTube if you use them correctly . Avoid using screenshots or images that have no relation to the content your video is about.
8. Attack your users' pain points
A YouTube user's attention lasts only a few seconds, so before they leave your video, you have to assure them that you have what they're looking for during the first few seconds of the video.
Suspense is for horror movies, and it won't help you gain views on YouTube. Help the user with their need and keep them hooked by giving them information that is of value.
9. Interlink
If there is a video that has the most views on YouTube, you can use it as a platform to improve the performance of other related videos.
Especially if you have abundant content, referring to past videos (interacting with them or sharing them in the comments and description) will allow you to retain the user's interest in your channel and give past content a second chance to gain relevance.
If you want to learn how to increase views on YouTube professionally, we recommend reviewing our catalog of digital marketing courses. With them you will learn to take advantage of your talent and make a living doing what you like most.
10. Post frequently
Accustom your audience, but also the search engine, to your content. Whether in weekly, monthly or even daily deliveries, integrate into people's consumption routine. Let them know that no matter what happens, they will be able to count on your content on certain days and at certain times.
It's no use learning how to get views on YouTube if you don't make an effort to make the audience eagerly wait for each of your content . To do this you have to follow the advice we gave you before to gain views on YouTube, and you must plan the frequency of publications that your channel will have.
11. Set up your channel
Having adequate covers and optimizing all sections in your channel profile will make those who are making the decision to invest a click in answering “Who makes these videos that I like?” stay hooked on your content. Additionally, it's a good idea to use your channel cover to promote new videos.
A well-organized channel will help you gain views on YouTube , and it is also very useful for redirecting web traffic or to your social networks. If you do it right you will be able to have more views on YouTube and more visitors to your social media profiles.
12. Add subtitles to your videos
While it is true that it is possible to obtain default subtitles on YouTube, since they are default, we do not always have access to edit this tool; so it is convenient to upload exactly what we need to communicate. This will help index the content better, so you can gain views on YouTube thanks to the algorithm.
You can also gain views on YouTube with a foreign audience by translating your subtitles. But don't worry, to know how to have many views on YouTube you won't have to be a polyglot, translating them into English is more than enough.
13. Create a multichannel strategy
Whether your goal is to monetize your channel, sell a product, generate visits to your page or improve your personal image, it is important that you develop a comprehensive content strategy, so that the traffic you receive on other platforms helps you earn more views on YouTube and vice versa.
Whether you embed your YouTube videos in forums, blogs or websites, if you expose your content to the traffic you receive on those platforms , it is very likely that you will have more views on YouTube and generate more loyalty in the users who visit you.
There is nothing as simple as having many views on YouTube if your content is disseminated intelligently in each of the spaces you have available to do so.
14. Add a Call to action in your videos
Tell your channel users actions you want to achieve by showing them a video. At the beginning or end of the content, invite them to subscribe to your channel, send you an email or try one of your products. Don't miss the opportunity to drive them into your funnel, remember: all content has a purpose.
They are regularly used at the end of the video , at this point the End Screen cards or CTAs are found. You can use this resource to gain views on YouTube, especially if you make invitations for users to continue watching your content in other videos.
15. Create video responses
If you want to know how to increase views on YouTube you have to learn to take advantage of the hype generated by other people's content. Making video responses is a very useful strategy, especially if they are channels that have similar content to yours.
This strategy is ideal for generating brand awareness and gaining views on YouTube with an audience that may be very similar to yours. You just have to make sure that your video responses are attractive and have interesting content. If you wrote down everything we've talked about about how to increase views on YouTube, you probably have ideas to achieve it.
16. Do crossovers with other YouTubers
It is advisable to collaborate with other channels, this way you can attract more visits from new users who already like your topics. Furthermore, not only you will be able to earn views on YouTube, the channels you collaborate with will also do so, so don't be afraid to coordinate a joint video with your favorite YouTubers, because they will surely be interested in doing so.
17. Respond to your users
One of the nicest things that happens to a channel's subscribers is becoming a relevant voice for their community. If you answer comments on your video you will generate engagement and, in addition to gaining visibility for being commented content, your next videos will be expected by that and other users who will also want to become relevant people for your community of users.
Sometimes, to learn how to increase views on YouTube we have to start from the most basic. Having interaction with your users and showing them that you are attentive to what they think about your content is more important than it seems at first glance.
18. Reinvent yourself if necessary
It doesn't matter if you have 8 subscribers or 8 million, allow yourself to explore new narratives and seek other creative avenues when your strategies for gaining YouTube views are no longer working. If you feel lost about this, remember that you only have to offer unique, relevant, useful and moving content with which you help improve, at least a little, the life of whoever found you among this sea of ????content on the Internet.
We hope that our article on how to increase views on YouTube is helpful to you and that you can use it as a guide to reach the audience you want . Remember that in addition to following our tips to gain views on YouTube, you should keep researching user trends and consumption patterns.