City to have more multiplexes

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MR NICE

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Cinepax, which previously sponsored movies such as ‘MI-3,’ ‘Pirates of the Caribbean,’ ‘Miami Vice’ and ‘King Kong’, while announcing the launch of the latest James Bond flick, ‘Casino Royale,’ also announced plans to open a cinema house in the heart of Gulshan-e-Iqbal.

“Negotiations with the city government are going on. We plan to build a multiplex with five or six screens, which will cater to families. Kids could choose to watch animated movies while their parents enjoy their favourites,” said Cinepax Chief Executive Arif Baig.

The company has a target of 120 screens throughout the country, which will begin with the construction of a cineplex in Rawalpindi in March. Baig said that plans to develop cineplexes in Lahore were also on the cards and hoped that the Pakistani movie enthusiasts would return to the big screen.

Cinepax will be showing Casino Royale to the public at the Cineplex and Capri cinemas from December 15, the date for the movie’s countrywide premier.

The new Bond flick features Daniel Craig, who was accused of being a bad replacement for Pierce Brosnan as the tuxedo-clad super spy because of his blondish looks. Proving his critics wrong, however, he reached ultimate stardom with the movie grossing enough to jump to number two in the western box offices.

“We have exclusive movie rights for Pakistan and bring these movies a month after their release in the west. The studios have seen their success rates in the developed regions, which is why they are now focusing on the developing areas of the globe,” said Sanam Hasan, general manager of Box Office, the company that brings the latest Hollywood movies to Pakistan, when asked why US studios were interested in a market they had left during the days of General Ziaul Haq.

To a question regarding the cost of bringing an A-grade movie to Pakistan, Hasan explained that they had arranged for a system of payment with the studios that entitled them to a certain percentage of Box Office’s earnings from showing the movies here, which made it a compatible deal for Pakistan.

Posted 09 Dec 2006

thats gr8.
Posted 09 Dec 2006

MR NICE says
Another news is that the Defence Auditorium in Lahore is being converted into the latest hi-tech Cinema. All the seats and the DTS sound system is getting imported. The cinema will have a 500 seat capacity and will start functioning from March 2007.
Posted 09 Dec 2006

pehle movies tu improve karo
Posted 10 Dec 2006

Movies will also improve...
Gr8 news...thnx MR NICE!
Atleast ppl will get good enviorment for watchin a good pak and hollywood movie!
Posted 10 Dec 2006

yoyo says
well cinepax have been saying that they will make 120 screens across pakistan in 5 years target, but 2 years are gone and not a single screen has been made.
Posted 10 Dec 2006

Straight says
well...great news..they constructing a cinema in Rawalpindi. we only have 2 DTS cinemas here PAF and Cirose. this is gonna be the third one. Will be great.!
Posted 11 Dec 2006

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Posted 01 Jun 2018

Posted 22 Sep 2018

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