Intellectual property management (IP) is a system that manages intangible creations of the human intellect and primarily encompasses copyrights, patents, and trademarks. It also includes other types of rights, including publicity rights, and rights against unfair competition.
Intellectual property rights management / intelligent property rights strategy (IPR strategy) is a strategy for managing a company’s intellectual property rights portfolio. It also covers the following intellectual property rights such as patent, trademark protection, design protection, and copyright.