Everything on the physical realm tends to be influenced by these laws, therefore they can be applied to your businesses too as you will see in just a
few minutes. The whole series contain the following articles . . .
1. Entropy
2. Life
3. Multiplication
4. Synergism
5. Inertia
6. Gravity
7. Diversification
On this article I will share information with you about gravity. You can apply this
scientific concept to business. Gravitation is the tendency of bodies with mass
to accelerate toward each other. General relativity states that mass curves
space-time and this causes gravitation between bodies.
A simple analogy would be to compare this idea with a billiard ball in a thin rubber sheet. If
the ball is massive enough it will curve the rubber sheet. Any less massive ball
that you throw near the billiard ball on the rubber sheet will move toward the
billiard ball. The same happens in space-time. That's why bodies with mass tend
to attract each other.
Now, how can you apply this to business? You see something similar every day in the business world and you probably don't notice
it. In fact I think this concept is present in most social interactions between
humans.
Let me explain. Big businesses often take over small businesses and become bigger. Many start ups are sold to the competitors. Some big
companies may feel that you are a potential danger for them. If they think they
could lose ground if you grow big, they may contact you and make you an
offer.
Small businesses tend to gravitate toward big businesses. The big companies acquire smaller ones and become bigger. In fact many small business
owners dream about being purchased by "big brother." The problem is that "big
brother" is not always interested nor willing to pay the price they
ask.
Anyway, big companies can also force the "little guy" to go bankrupt even unintentionally. They have the funds to back up unexpected international
economic problems. They can purchase millions of products from the distributors
and get big discounts. They can lower the prices and realize smaller profits (5
cents per product) just to get rid off some competition.
The "little guy" has two options then: adapt to the changes or go out of business. That's why I
say that small businesses gravitate toward big businesses. There is a way you
can get rid off these hassles though: by "creating a gravity" of your
own.
In the physical world you can do this by getting a large mass and compressing it into a very small space. In theoretical physics this is called a
singularity. It is like getting all the mass of the Sun and compressing it into
a ball the size of a baseball ball. By doing this you will curve space-time in
such a way that is indescribable.
Another way to do it is by accelerating a body with mass at very high speed. Remember that relativistic mass increases
with speed. Also forces experienced by objects undergoing constant acceleration
are indistinguishable from those in a gravitational field. For example, when you
move upward in an elevator you feel heavier, because you feel the effect of the
force of gravity plus the effect of the upward acceleration.
If you accelerate a body with large mass close to the speed of light, you will create a
very strong gravitational field. To do this requires a lot of energy as the mass
will increase with the increase in speed and you will need more and more energy
to keep accelerating it. Anyway Russell Martin Jersey , you get the idea. This is basic Physics.
Now, how can you apply this to business? Simple. I will show you an analogy here. First you need to start accelerating. Be in motion! Even if you
are not completely sure how you are going to achieve your goal. To get there you
will need to move. Action makes the difference. You can correct the direction of
your efforts later if you need to.
To get rid off the competition, you need to create a product or service that no one has created before. This new
thing you create must be wanted and useful. Imagine it this way: the better the
product or service, the larger its mass. If it is really "heavy" it can generate
lots of profits for you. The better the idea the more money you can make from
it.
In other article I show that it is better to sell intangible massless stuff like software and information. I am not contradicting myself here. The
analogy that I am showing you now has to do with how useful and desirable a
product is. If it is cool, it is "heavy," a great idea, then it can make you a
lot of money.
Now, once you have this "large mass" you need to accelerate it. The most common way to do this is through a start up. You put the product on
the marketplace and apply a lot of energy at the beginning. You accelerate your
profits by announcing your innovation to the world. You make a vast amount of
individuals know about your product or service.
This usually takes a few years. The fact is that when big brother notice it Roy Halladay Jersey , you would have most likely made a fortune already. Once your competitors (big and small) find out that your thing is
profitable, they will come running. They will try to imitate it, steal it,
design around it or purchase it. By that time, whatever they do and whatever you
choose to do won't matter that much. The important part would be already
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