brand marketing put forward their own views : 'Cottage this behavior generally appear in the small brand imitation brand case, and the current brand value than the Ka is not low, in the multi-storey solid wood category is also recognized as the top few, should not use such a means to ' Cottage 'nature, life home and the elephant.I think so should sell is a targeted negative gross profit operation, the purpose is clear, that is Accounting for the market share of the brand, this approach is not fresh, in the highly competitive marketing concept of mature home appliance industry has repeatedly staged, such as some time ago the United States Gree air-conditioning war, there have been with a two negative gross margin products But also can be said to be naked challenge, in the flooring industry is very rare, then the elephant, nature and life will see how to see the move is a worthy of attention to pay attention to the market, 'The clone behind the truth seems to be not cottage behavior, it is expected to use targeted "
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